Clients have told us that trendy young agencies no longer use press releases to reach journalists or influencers. I was obviously very surprised and, I admit, worried. Certainly, the press release – l...
After finding your key words (why people want to talk about you), writing your press release, and identifying the journalists and bloggers that you need to reach, what is your next tactic?
The next ta...
Several years ago, I hired an advertiser to get a fresh look at what we were doing and better define who we are.
I wanted to find ways to express how different we were, compare to other agencies
Long...
Many of my guests have talked about tuning into and prusuing your passion, when considering career options. In this episode, I talked with Mariana Vargas-Caballero about how she discovered her passion...
In this episode, we will explore alternatives to established theories in corporate governance, and their ensuing implications for addressing pressing societal problems. We will hear from Dr. Carol Lia...
Hello dear listeners,
It feels like it\'s been ages since we\'ve discussed any products on the 007 store, or a new poster or trailer in a Debriefing episode. Those were the days, weren\'t they? Days w...
Cette semaine, notre pote Faf! On jase de ces lives, des répercutions du prochain stand up et Phil nous raconte une annecdote de première job. Enregistré le 26-02-21
Hello dear listeners,
We got our mind on our money and our money and our mind. It\'s all about that marketing money, baby!
We\'re back this week with the conclusion to our conversation with David Zari...
Pour ce premier épisode spécial Halloween de 2020, Hugo et Kevin retournent en 1973, il y a près de 50 ans, pour revisiter le classique des classiques: The Exorcist!
This week on Papa PhD, I’m talking with Caolan Kovach-Orr about his journey from the wet lab to a career in data science. During our conversation, we talked Caolan’s academic journey, abou...
In this episode I am sharing with you the beliefs that have kept me in the Corporate world for close to 25 years. I have no judgments about beliefs, they are what they are and hold important roles in...
Cette semaine: Christopher Curtis, journaliste à The Gazette
Cette semaine, nous te partageons notre point de vue sur le film un peu, beaucoup, dérangeant de Bryan Bertino, Les Inconnus.Les Pas-Gentils (nom donné par Bruno) s'amusent à terroriser Kristen et Jam...
Ici on cédule des rendez-vous, puis on les cancelle. On conduit des chars et quand on est amoureux... on se french !Mais évidemment que la présence de la culture anglophone va bien plus loin que ça. L...
For those of you who remember a time when there was no internet, you may already have seen, in movies, newsrooms, or TV newscasts, a device (a fax machine), churning out press releases in a continuous...
